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Millésima launches US arm ahead of 2005 primeur scrum
Millésima – the Bordeaux négociant which specialises in selling direct to consumers – is opening a US office in order to capitalise on the immense demand predicted for the 2005 Bordeaux en primeur campaign on the other side of the Atlantic. The r45 million turnover company – which, unusually, holds almost its entire stock in its own vast temperature controlled warehouse in Bordeaux – has signed up a US Master of Wine, Roger Bohmrich, to head up the US arm. Bohmrich, who will be taking a 10% stake in the company, has worked at New York-based importer Frederic Wildman & Sons for more than 20 years, latterly as senior vice president. ...

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